Once is Not Enough: Why Sales Training Reinforcement is a Must-Have

Once is Not Enough: Why Sales Training Reinforcement is a Must-Have

It would be difficult to find a modern sales organization that does not provide training for their quota-carriers, and yet fewer than half take the additional step of serving up post-training reinforcement to support those lessons learned. This article explores the performance results and business competencies of companies who emphasize sales learning not only as an event, but as a lifestyle.

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