Actionable Insight for Leaders in Marketing, Sales, and Customer Service
Memes are eye-catching visual jokes that can make your content more engaging. The best memes (or the worst, depending on whom you ask) are considered “dank.” Here are ten dank-ish meme formats you just might be able to use.read more
How do you get sales and marketing on the same page? How do you scale marketing as your company grows? What’s the next big thing in content? Hana Abaza, VP of Marketing at Uberflip, shares her story.
Digital experience is critical to your success. However, measuring the quality of that experience, or diagnosing problems when the experience frustrates customers, poses some real challenges.
Sales and marketing alignment means more than keeping each other in the loop. Anna Talerico of ion interactive found that out the hard way.
People have been talking about the importance of buyer personas for years. Why do so many still get them wrong?
Does Salesforce’s acquisition of Demandware mean that there’s a “retail cloud” on the horizon?
I set out to learn about the launch of iContact en Español. What I got was a lesson on customer-centricity and customer experience design.