Actionable Insight for Leaders in Marketing, Sales, and Customer Service
What’s more likely: converting a lead into a buyer or getting struck by lightning? (You won’t believe the answer!)read more
While a cut-and-dried transactional sales environment might be appropriate for this approach, in today’s business-to-business (B2B) space, most contemporary business development efforts require the antithesis of this overly simplistic approach.
A conversation about The Account Maximization Coefficient.
A connected enterprise is an organization which not only communicates across disparate teams but is also integrated in strategy, thought, and technology for improvement and execution.
A number of CRM-integrated technology add-ons help sales organizations both maximize the value of their technology investment, and deliver measurable business value. A recent Research Brief focuses on the relatively new sales content management technology known as “sales portals” or “deal rooms.”
Here are a few suggestions on how to train technicians to maximize employee engagement.
To own or lease? This discussion is now happening for many service organizations in regard to whether or not they leverage a third-party field service workforce.