When it comes to hiring, finding someone with the requisite skills and experience to perform a certain function just doesn’t cut it anymore. To maximize the value of each employee, hiring managers need to identify competent candidates who also have high potential for advancement, and who fit in well with the unique culture that each organization has. Sound impossible? We have a few ways to make it a little easier:

Make Information about Your Culture Available to Candidates

If you want employees that mesh well within your culture, you should advertise just what that culture is. Build a page on your website or separate landing page that highlights your company values, ideals, and a snapshot of what daily life at your organization looks like. This page can become a valuable recruiting tool for you; candidates want to know beforehand what to expect from a potential employer, and a great company culture that is highly visible can attract high potential candidates.

Equate Values with Behaviors

When describing your culture on that page or other recruiting materials, use language that will clearly convey the type of person who will succeed in your organization’s environment. List desired behaviors and traits. For example, a product marketing position might call for someone who is passionate about communication, and requires a thorough understanding of the company’s products. Give this information up front in the job description, and follow up on it during the interview process.

Look at Your Existing Workforce

Looking to fill a leadership or specialized position? Your best bet for hiring someone for these openings may well be an existing employee. You already know that they are a good culture fit, and if you used pre-hire assessments during their initial hiring period, you already know whether they have the potential to succeed in this position.

Use Pre-Hire Assessments to Determine Candidates’ Potential in Your Organization

There are several assessment tools available to measure employees’ performance, and more and more companies are beginning to use them in the interview process to filter top-of-filter applicants. However, a consistent, diverse pre-hire assessment strategy can help companies determine multiple facets of a candidate’s potential, including cultural fit.

Finding a potential employee that is intelligent, competent, ambitious, and fits in well with your company’s culture can be a daunting task, but by using the tools at your disposal, you can help choose the right employees that will boost business results.

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