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Organizations are still feeling the pressures of a shortage of critical talent in the labor pool. As a result, the way candidates perceive your organization is becoming as important as the way customers do. In an era when individual voices can be heard across the globe on social media and corporate review websites like Glassdoor, companies need to be especially mindful of how the impressions of exiting employees affect their employer brands. Thus, leading organizations are incorporating outplacement offerings into their offboarding processes to support departing colleagues in their search for a new job.

An often overlooked strategy, outplacement emphasizes properly communicating the business case for a layoff and helping impacted employees find new jobs faster. Outplacement is usually offered along with severance, and Best-in-Class organizations are 2.5 times more likely than All Others to adopt it.

The majority of businesses already spend a great amount of time, money, and effort to find, hire, onboard, and develop their workforce, and outplacement is a dignified tactic to demonstrate to affected employees that they were cared for all along.

To learn more, read the full report: Support Departing Employees and Your Brand with Outplacement.

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