In every company, today’s ideas determine tomorrow’s market profile. With rising competition, success can be achieved through a well-defined innovation process that connects upstream idea valuation to downstream production and release to market. For this reason, innovation is the major cause for growth and transformation in a business. And, much like a business, when innovation ties together corporate strategy and thoughtful decision making with streamlined ideation and development, what results is a more profitable return on investment.
Below are 5 key advantages of Best-in-Class Innovation Management
With new offerings often acting as an organization’s most important source of revenue, organizations that do not innovate effectively run the risk of losing to their competition.
For a full rundown of innovation management and all it has to offer, read the full report.