In today’s world of the empowered consumer, it has become increasingly important that applications meet users’ expectations. Inadequate application performance can very easily hurt your brand image or drain revenue as customers struggle to complete transactions.

Without a doubt, development is the most important phase of application creation. Unfortunately, too many businesses seem to think the task of application performance management ends when the coding stops; they only focus on performance and optimization while in the development stage.

Application developers do lots of testing and code optimization up front before the application goes live to end-users, but they don’t have the same level of commitment and/or resources for ongoing performance management functions such as monitoring, problem resolution, and real-time optimization.

No matter how great the programming is, even a well-coded application can be undermined by a number of factors, including improper server configuration, inaccessible back-end databases, or a poorly designed network infrastructure.

To compound things even further, innovative mobility, cloud, and virtualization technologies are being adopted by more and more organizations. This makes application performance management increasingly complicated because these technologies introduce factors that affect the end-to-end performance of what are often highly distributed applications.

Too Many Falling Far Too Short

A recent study by Aberdeen Group revealed that among businesses primarily doing development-focused performance optimization, post-deployment tasks such as identifying the sources of performance delays are nearly non-existent. Currently, only 3% of these companies can accurately identify the sources of delays or measure web session abandonment rates.

In other areas, businesses focused on development-stage optimization show similar low levels of adoption of classic real-time, ongoing performance monitoring and management. For example, only 9% perform root-cause analysis of application problems, and only 17% measure application response times.

The Good News

Luckily, the research also reveals a promising trend. Many organizations are aiming to greatly extend their performance management focus, and adopt much higher levels of post-deployment performance management. 68 percent of these organizations plan to implement the capability to identify sources of application delay; 65 percent are planning to adopt the ability to do root-cause analysis of application problems; and 60% are looking to begin measuring application response times.

These leaders are taking an end-to-end approach that seeks to monitor, analyze, and optimize everything impacting an application’s performance.

For more information on how these forward-looking companies are moving beyond focusing on application performance management solely during the development stage, check out the Aberdeen report, Optimize Application Performance During Development – And Beyond. The report also includes a simple test to determine if you have high-performing and reliable applications that users will be happy to adopt.


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